PMP:074 Growing Your Digital Leadership with Jethro Jones

Jethro Jones is principal of Tanana Middle School in Fairbanks, Alaska.

Principal Jethro Jones (left) has interviewed over 200 guests for his school leadership podcast


He is also the host of Transformative Principal Podcast. As NASSP’s Principal 2017 National Digital Principal of the Year, he was honored this month at the National Principal Conference in Philadelphia. I’ve known Jethro for years from connecting online and have had the privilege of meeting him in person.

In this podcast conversation, I ask him some probing questions, and we talk about dreams, passions, and goals for school leadership. We explore:

  • How school leaders can use a digital toolbox for serving schools
  • How technology makes a good educator better but a bad educator even worse
  • Using a Google map overlay, how his team visits the home of every student in his school
  • How his interviews with over 200 education & cooperate leaders changed his own leadership
  • Learning to by hyper-personalized for your own school community
  • How he dreams of reaching over 100 million students by influencing school leaders
  • How your common-sense understanding can be revolutionary for other school leaders
  • How the TL virtual summit teaches leaders to connect students to relevant learning

Transformative Leadership Summit


Jethro is also hosting an amazing virtual summit called Transformative Leadership Summit.

Here’s a summary from the TL website:

“It’s called Transformative Leadership Summit, and it will bring thousands of teachers, principals, leaders, and key influencers together from July 31-August 8 for an 8-day journey through optimizing every aspect of the school experience. Focusing on the Student Experience, Parent Experience, Teacher Experience and Administrator Experience.

Transformative Leadership Summit 2017 will be an immersive weeklong event designed to improve your school, no matter where you are. Each day you learn from engaging interviews and presentations from some of the brightest minds in education and leadership. The conference is designed to give you actionable ideas to guide you on a step-by-step journey through every School Experience—teaching you to increase effectiveness of the Student Experience, Teacher Experience, Parent Experience, and Administrator Experience.”

If you want to attend this virtual conference, you can do so right from your computer. Go here for more information and to sign up for free.

Let’s Wrap This Up

Jethro is one school leader who has reached out to hundreds of other leaders for ideas and then shared those insights with thousands of others. In the process, his own school leadership keeps growing.

No matter whether you are a solo-principal or part of a large admin team, we can stay connected with others. Staying connected with people who inspire and challenge us is one of the best ways for us to keep serving schools and students with fresh ideas.

You can stay connected with Jethro by phone at 801-7-Jethro or find him via Twitter @jethrojones.

Now It’s Your Turn

When you think about your own leadership experience, what are steps you taking to enhance the experience of your students, teachers, and community? How can you stay connected with other school leaders to stay inspired and encouraged in your own growth? Thanks for learning together!

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Principal Matters–The Book!


School leaders are very busy, so each of the twenty-four chapters is designed as a quick-read and followed with take-action questions for follow-up or reflection. If you want practical ideas on understanding your purpose, managing school teams, dealing with challenges, and leading with courage, action, motivation, and teamwork, go HERE to pick up a copy for you or your team.

Messaging Matters


Harness the power of messaging to create a culture of acknowledgment, respect, and celebration. Written specially for leaders, this title is divided into three parts, helping readers to maximize their role as chief communicators with students, teachers, and parents and community. Each chapter includes suggestions for using digital tools to enhance messaging and ends with reflection questions and practical next steps.

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