Monthly Archives: January 2018

PMP098: Messaging with Teachers – The Foundations, Models, and Framework for Strong Instructional Leadership

When I was in high school and college, I spent a lot of time diving for shells in the lakes near my home in West Tennessee.

It wasn’t as glamorous as it sounds. Lake diving is work that requires you to spend a lot of time in depths too dark to see while crawling mud or sand searching for shells with your hands. It is also a job that requires relatively good navigation and communication, especially on windy or stormy days. Continue reading

PMP:097 Building a Community of Messaging with Entanglement, Engagement, and Mission

Last month I enjoyed some time away with family in West Tennessee.

Photo by Fredrik Ohlander – Creative Commons No known copyright restrictions https://unsplash.com/@fredrikohlander?utm_source=haikudeck&utm_medium=referral&utm_campaign=api-credit


When I was there, my son Jack and I hiked the backwoods behind my parents’ farm. There is a winding creek that runs behind the house. It’s filled with lily pads in the summer, and on the back end of the creek is a beaver dam that floods an area that is great for duck hunting. Although Jack and I didn’t do any duck hunting, we did enjoy tramping around the woods, walking fields, and just enjoying the time away. Continue reading

PMP:096 Wrapping up Another Year of Principal Matters + Bonus Takeaways

Happy New Year! As I look at the past year I am grateful for the connections, relationships and opportunities to grow personally and professionally.

Photo by Brooke Lark – Creative Commons No known copyright restrictions https://unsplash.com/@brookelark?utm_source=haikudeck&utm_medium=referral&utm_campaign=api-credit


I wanted to say a special thank you to those of you who check out posts, listen to podcast episodes, or have read my books Principal Matters or Messaging Matters and shared the content with others. Most of all, thank you for applying the lessons we learn together as you continue your service to your teams, your schools, and your own personal development.

Five years ago, I launched my website, and a lot has happened since then. I like to look back each year to gauge growth and set goals for the coming year. Plus, I’d like to share some bonus takeaways with you on helping schools manage grief, essential roles for school leaders, and interview tips. Continue reading